brands
CEO, PR, legal or marketing? In crisis, is India Inc. still asking, ‘Who’s handling this?’
Can attention measurement prove its worth or slip into vanity status?
Will the Sardaar Ji 3 controversy hit Diljit Dosanjh’s brand value?
Digital black hole: MFA sites are quietly eating away 30% of India’s programmatic ad spends
CTV is booming, but most brands don’t know how to use it right: MiQ
IPL 18 sees 10.5% ad growth, 29% more brands, and shift to <10s ad formats
IPL 18 attracts 105+ advertisers and 190+ brands despite flat ad volume growth: TAM