Top Advertising, Marketing and Media news headlines of today - Oct 31, 2025

In an MRSI session, marketers discuss how sensory differentiation can be a durable edge for brands. A satisfying click, a familiar aroma or a distinct texture can anchor memory and trust. Read more...

The Varanasi concert follows NDTV Good Times’ Kashmir showcase with Sonu Nigam. Srinagar hosted a large-scale live concert on October 26 at SKICC beside Dal Lake. Read more...

Developed with BBH India, the campaign reflects the emotional connection of Octavia RS fans through a film, an interactive microsite, and a collector’s fragrance. Read more...

From Shah’s keynote to sessions with Ashok Gehlot, Prashant Kishor, and Chirag Paswan, NDTV’s Power Play Bihar explores the state’s role in India’s political future. Read more...

The layoffs, targeting white-collar roles and representing about 13% of its global administrative workforce of around 7,000, come on top of 500 positions already eliminated earlier this year. Read more...

Prior to this, he was spearheading the brand and marketing strategy for Eshtory, an original audio storytelling platform, as Head of Marketing. Read more...

This is nearly 10 times the issue size of Rs 7,278 crore and 20 times the anchor book size of more than Rs 3,200 crore. Read more...

Kevan Parekh, CFO of Apple, said overall iPhone revenue was USD 49 billion, up 6% year-over-year, driven by the iPhone 16 family. Read more...

With over two decades of cross-market experience, Mohan has led marketing and communication strategies for global brands across India, the US, and South Asia. Read more...

Tomar, a creative professional with over 12 years of experience across global brands and media, will lead KULT’s creative direction, brand communication, and storytelling efforts. Read more...

Hindustan Unilever prepares to spin off its Rs 1,800-crore ice cream division, giving Kwality Wall’s India an independent structure and governance. Read more...

The platform’s Q3 ad revenue accounted for about 94% of its total revenue for the quarter. Reddit also increased its advertiser accounts by 75% YOY. Read more...

The Ministry of Education to integrate AI and Computational Thinking into school learning under NCF SE 2023 from the 2026–27 academic session. Read more...

The group marks the next phase of its northern India digital expansion with an event attended by Chief Minister Pushkar Singh Dhami, Baba Ramdev, and Swami Chidanand Saraswati. Read more...

Andy Jassy says advertisers are leaning into improved targeting, Prime Video and live sports. Read more...

Once live, CNAP will display verified caller names on phones, potentially rendering apps like Truecaller, India’s de facto caller ID platform, less relevant. Read more...

The possible acquisition could give Netflix control over major franchises like Harry Potter and DC Comics, along with HBO’s streaming business and top-performing series. Read more...

Cindy Rose outlines a four-part plan to simplify WPP’s offer around data and AI, sharpen execution, expand into enterprise tech and reinforce the balance sheet, with media turnaround and India growth in focus. Read more...

Jio subscribers aged 18–25 will receive 18 months of access worth Rs 35,100 to Google’s Gemini models and AI creation tools, as Reliance deepens its collaboration with Google Cloud. Read more...

As marketers reduce their traditional media spends and audiences scatter across digital platforms, OTT screens, and private online communities, a new question looms large: can brand building truly happen without TV?. Read more...

Rebuilt Visual Suite adds Ask @Canva assistant, Email Design, Forms, Canva Code with Sheets, plus Canva Grow and a refreshed Brand System. Read more...