Droom and Badshah ink brand deal

Delhi: India’s automobile marketplace Droom has entered into a brand partnership with entertainment artist Badshah. This partnership includes an investment by Badshah into Droom and both parties will work together, aiming to make Droom the most sought-after brand for Millennials and GenZ.

Expressing his excitement about the partnership, Badshah said, “I have been auto enthusiast for a long time and have been impressed on how Droom is solving automobile related trust, selection and pricing problem. Their unique approach resonates with me, and I am excited to be a part of this transformative journey.”

Speaking on the occasion, Sandeep Aggarwal, Founder and CEO of Droom, said, “We are super excited to have Badshah as part of team Droom.  Droom is changing how automobiles should be bought and sold and spreading that word via a powerful voice like Badshah will help us tremendously. Together we will reshape the future of automotive commerce.”