Delhi: Levi’s has unveiled its summer collection. The brand’s campaign “New Fits, Infinite Possibilities” features brand ambassador Deepika Padukone in the latest fits.
The collection includes Low Loose channels, High Loose, '94 Baggyz '94 Baggy Wide Leg, Straight Jeans, Ribcage Straight Ankle, Wedgie Straight, Ribcage Straight Ankle.
Amisha Jain, Managing Director and SVP at LS&Co South Asia, Middle East, Africa, said, "Levi’s has always been a pioneer in women’s jeans and has brought together quality and fashion. For our consumer, style is such an expression and extension of self and this range of fits looks to give women the options they look for, for every occasion. Deepika Padukone as our brand ambassador, really embodies how you can express yourself in denim and through this campaign, we hope that women will find that new favorite pair, in which their style comes to life.”