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Goafest 2012 Creative Abby’s: Ogilvy India leads the Design Category

The agency bags 6 metals including a Gold followed by DDB Mudra Group with 5 metals including one Gold; Sapient Nitro too hits a Gold

BestMediaInfo Bureau | Goa | April 21, 2012

A total of 37 Creative Abby’s were given away in Design category for 2012 on the first awards night with Media Abby’s. This year, 100 entries were shortlisted in the Design category.

Among winners, Ogilvy India topped the chart with 6 metals including 1 Gold, 3 Silver and 2 Bronze metals followed by DDB Mudra Group with 5 metals including 1 Gold, 2 Silver and 2 Bronze. Sapient Nitro was the third agency to hit a Gold along with a Silver metal.

Take a look at the list of winners in Design category here:

Subcategory Brand Caption Agency Name Metal
Corporate / brand identity Filter Filter Identity Alok Nanda and Company Pvt Ltd. Silver
Corporate / brand identity China Doll New Logo Grant McCann Erickson Silver
Corporate / brand identity Egg Company Logo & Applications Alok Nanda and Company Pvt Ltd. Bronze
Stationery-business cards, letterheads, envelopes, CD covers etc Filter Filter Business Card Alok Nanda and Company Pvt Ltd. Silver
Stationery-business cards, letterheads, envelopes, CD covers etc Achyut Palav 45 Degree Card’ Grey India Silver
Stationery-business cards, letterheads, envelopes, CD covers etc Sanctuary The Killing Stapler DDB Mudra Group Silver
Stationery-business cards, letterheads, envelopes, CD covers etc Optic Gallery The card with a vision Ogilvy India Bronze
Publication Presidium / Marvel Group Of Companies The Signature Magazine Out Of The Box Silver
Publication Killer Jeans Strip The Summer Grey India Silver
Publication Mother’s Pride / Marvel Group Of companies The Curious case of children Out Of The Box Bronze
Direct Mails Lass Natural Cosmetics Disappearing Discounts DDB Mudra Group Silver
Planet Kids The Invite That Talks Back Happy Bronze
Posters Mentos Sour Marbels Head 1, Head 2, Head 3 Ogilvy India Silver
Posters Steadfast Shredders Confidential Documents-JFK Assassination, Pot Secret, Elvis Autopsy DDB Mudra Group Gold
Posters Vodafone Celebrate Bandra ‘Music Conductor’, ‘Drunk lady’, ‘Photo Frame’, ‘Purses’ Ogilvy India Silver
Posters Coffee Gold Stay Alert – Armenian Internet Shutdown, New York Blackout, Great Fire Of London DDB Mudra Group Bronze
Posters White Collar Hippies Launch Of White Collar Hippies/ ‘Nuclear’, ‘Terrorism’, ‘Sea Level’ BBDO India Bronze
Posters Pond’s Age Miracle Why hide Your Year? – 1969, 1971, 1977 Ogilvy India Bronze
Posters Bajaj Exhaust Fans Cigarette, Socks, Fish Leo Burnett Bronze
Books / Diaries …….. Aga Aga Mhani The Flagship Advertising Pvt. Ltd. Silver
Books / Diaries WWF Tiger Talk Ogilvy India Silver
Books / Diaries www.gandhijifont.com Gandhijifont – Now In Hardcover Leo Burnett Silver
Books / Diaries Transasia Not My Type XOX Design (A Division of The Flagship Advertising Pvt. Ltd.) Bronze
Calendars Coke Studio Sounds of Happiness Leo Burnett Silver
Calendars Johnson’s Baby Johnson’s Baby Calendar 2012 BBDO India Bronze
Calendars Sanctuary Asia Sanctuary ‘Reverse Calendar’ DDB Mudra Group Bronze
Packaging Red Cross Donate More Taproot India Pvt. Ltd. Silver
Packaging Filter Black Soda Alok Nanda and Company Pvt Ltd. Bronze
Packaging Filter Clear Conscience Laundry Detergent Alok Nanda and Company Pvt Ltd. Bronze
Environment design Absolut Absolut India Sound Installation Project Sapient Nitro India Gold
Myntra.com Fashion Capitals Happy Bronze
Craft in design Mentos Sour Marbels Head 1– Ropes, Nail, Stiches Ogilvy India Gold
Craft in design Absolut Absolut India Sound Installation Project Sapient Nitro India Silver
Craft in design ……… Aga Aga Mhani The Flagship Advertising Pvt. Ltd. Bronze
Craft in design White Collar Hippies Launch Of White Collar Hippies/ ‘Nuclear’, ‘Terrorism’, ‘Sea Level’ BBDO India Bronze
Craft in design Bajaj Exhaust Fans Socks, Cigarette, Fish Leo Burnett Bronze
South Asia China Doll New Logo Grant McCann Erickson Silver

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