Retrospect & Prospect

  • Retrospect 2016: The news that was Retrospect 2016: The news that was
    Twelve months, 365 days. That’s a lot of time for a lot of things to happen and make the headlines – every single day. The Advertising-Media-Marketing domain also created its own share of headlines. The team at BMI burnt the midnight lamp to research and cull out the best of the best – 50 news that made the industry in 2016

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  • Retrospect 2016: Ads that faced social media justice Retrospect 2016: Ads that faced social media justice
    Digital became the way forward for brands, but it has also become a platform where consumers have mercilessly taken brands to task. And social media didn’t spare the ad industry last year for overstepping the Lakshman rekha. BestMediaInfo lists some of the most criticised ads in 2016

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