OOH

• Vizeum, Posterscope put up FM musical billboards for MTV
  Through the campaign, MTV offers a musical drive on Mumbai’s choked roads. Tune in to ‘MTV Unplugged’ on special FM frequency
  
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• Delhi Duty Free launches first integrated media campaign
  DDFS recently appointed Elephant Delhi as its branding and communication agency. The theme of the campaign is ‘A Whole New World’
  
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• ‘Stay new’, says Titan’s OOH campaign
  The creative agency for the outdoor is O&M, while the execution agency is Adz Edge
  
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• Godrej Interio banks on motor & neon for OOH campaign
  The agencies, Law & Kenneth and Brandcomm, have depicted the product features through various innovations like motorised movement on large-sized billboards
  
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• Mudra Max executes OOH campaign for IndiaFirst Life Insurance
  Started with a wacky teaser, the campaign included several innovations including largest LED and in flight advertising
  
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• Posterscope plans to focus on digital signage
  The OOH agency of Aegis Media Group celebrates three years of innovation in outdoor space in India
  
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• Fly high by blowing Big Babol
  Perfetti Van Melle India launches an outdoor campaign with a message ‘blow the biggest bubble with Big Babol’.
  
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• StreetSmart helped Star Movies create a bang for AVATAR
  Executed the OOH campaign across Mumbai, Delhi and Bangalore for the premier of Avatar on the small screen.
  
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• National Geographic Channel creates 3D outdoor campaign for Nat Geo Rush
  Eye catching shark plunging out of the hoarding and the tail of the 3D plane crashing into the hoarding gain attention.
  
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• Rediffusion Y&R exits from OAP
  Sells its stake to Selvel Advertising; Abhijit Sengupta and Selvel take charge of Outdoor Advertising Professionals.
  
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