Digital

• Indigo Consulting to handle social media duties of Loop Mobile
  To tap social media platforms to engage the relevant audience as well as online reputation management for the brand
  
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• SMG Digital executes first ever augmented reality motion control banner for Samsung
  Brings alive the Smart TV Experience to its consumers on digital platforms like Youtube and Moneycontrol
  
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• Reliance 3G gets India #FeelingBlue
  #FeelingBlue No.1 trending topic in India for over 24 hours and No.2 worldwide with a total outreach of 8.1 Million users on a single day
  
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• IPL 5 online traffic rises by 55% over last year
  Indiatimes registers 113 million page views; 7.5 million views on final alone
  
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• Parry Nutraceuticals selects Euro RSCG 4D Matrix to drive its digital marketing
  The agency will be responsible for creating a strong digital presence for the company’s range of nutritional food supplements
  
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• Havas Digital names Alan Boughen SVP Global Search Director
  Ex-Google veteran charged with leading agency’s search responsibilities
  
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• Free social broadcast and entertainment platform Lazycounty.com launched
  World’s first digital entertainment platform where one create one’s own radio station and earn money
  
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• LinkedIn crosses 15 million-mark in India
  Professional networking continues to grow in popularity
  
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• Tata DOCOMO launches e-commerce initiative ‘TwittCom’
  Tata DOCOMO GSM Customers can recharge and activate services with use of #Hashtags on Twitter
  
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• Hyundai’s Uber approach for i20 nets 100 million brand impressions
  Brand engagement delivered with simplicity across multiple platforms was the key to the campaign conceptualized by Innocean
  
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