Digital

• Digivaasi becomes 1st Indian digital agency to win a Merit at One Show Interactive Awards
  It won the award in the ‘Best Use of Social Media’ category for the popular Pepsi Tweet20 campaign
  
  ----READ MORE----

• IPL 6 records 52% growth in online viewership
  The action packed tournament is being streamed live by Times Internet, the official digital partner of IPL, in partnership with YouTube
  
  ----READ MORE----

• Razorfish ropes in Taproot’s Manan Mehta for India launch
  Mehta was Managing Partner and a founding member of Taproot India. His mandate is to introduce Razorfish in India and put together an A-team
  
  ----READ MORE----

• Zapak appoints Shard Sharma as National Sales Head
  Sharma joins Zapak from Sify. He has been associated with Rediff.com, Moneycontrol.com, Zee Network and Webdunia.com in the past
  
  ----READ MORE----

• Samir Bangara appointed MD and CEO of Qyuki Digital Media
  Prior to this, Bangara was MD of the digital business at Disney UTV
  
  ----READ MORE----

• Digital commerce market to grow 33% to reach Rs 62,967 cr by 2013
  The IAMAI-IMRB report finds that Online Travel comprised a majority 71 per cent of the entire digital commerce pie in 2012
  
  ----READ MORE----

• E-tailing of designer labels clock 80% growth in March 2013: IAMAI tracker
  Air tickets booked online in March 2013 were 1.4 million compared to 1.21 million in March 2012, a 16 per cent y-o-y growth
  
  ----READ MORE----

• How Peperone became a ‘Brand for Today’s Girl’ made by today’s girls
  The campaign, created and conceptualised by Brandlogist Communications, used social media with a clever integration of offline to get actual users to become the brand ambassadors
  
  ----READ MORE----

• OLX.in social campaign says ‘Every Mother Counts’
  The campaign aims to encourage people to donate goods enabling underprivileged kids to celebrate Mother’s Day with their wonderful Moms
  
  ----READ MORE----

• With iCouch, you can engage real-time with your TV show
  Android mobile app allows viewers to chat live while watching their favourite TV programme
  
  ----READ MORE----