Digital

• US Regulation On Social Media Is Entirely Misguided
  “Social media is already largely self-regulated, in terms of endorsements. This regulation holds social media to an entirely different standard than traditional media”, says President of Tribal DDB India.
  
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• Mobile Entertainment Market Is Set To Explode
  “Video is one of the fastest growing segments on the internet while worldwide mobile entertainment is supposed to be a Rs.3,00,000 crore market in 2012.” says Uday Sodhi.
  
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• Traditional Media Getting Stagnant
  Web 18 expects more traditional ad agencies to join hands with online companies and is firm on the thought that digital medium will yield better results for advertisers.
  
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