Advertising

• Interview: Sanjeev Singhai, Business Director, Buchanan group
  Explaining third-party advertising concept and how marketers can gain out of this information based platform.
  
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• Interview: Ashim Ahluwalia, Director-Producer, Future East
  Neha Saraiya digs out the code of brilliance in Ashim’s work who specializes making ads with Bollywood stars; read the full interview.
  
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• Interview: Zarvan Patel, founder, Ideas@work
  Zarvan shares his strategy behind the quantum leaps his agency has been taking for quite some time and his future roadmap.
  
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• Interview: Michael O’Rourke, President, International Awards Group
  NYF is now considered the first of the majors, says Chief of International Advertising Awards.
  
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• Creativeland Asia – From One Table To 2 Offices, 18 Brands
  On completing 3 successful years, Founder of Creativeland Asia, Sajan Raj Kurup, shares the journey, vision and creative culture.
  
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• Indian Creatives Are Superior Than World
  Taproot India’s Co-Founder and CCO Santosh Padhi hopes ‘Aman Ki Asha’ winning big at Cannes Lions this year. Read the full interview.
  
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• Scarecrow Launched With 4 Businesses
  Founders and creative duo Manish Bhat and Raghu Bhat exclusively shares the style, structure, specialty, scope, nomenclature and much more with BestMediaInfo.com.
  
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• Mudra To Come Up With Another Outdoor Arm
  Mudra aims to garner maximum Out-of-home spend in the country in the next two years by capturing 40% of the total outdoor spends.
  
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• Eyeing International Awards
  “We have been clearly the Number 1 agency in India at award functions,” says Ogilvy Delhi Chief.
  
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• Publicis plans Big
  Publicis head aims to be among top 5 agencies in India, sees tremendous growth in South Asian region.
  
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