Span wins IBA's cyber security campaign

The agency will handle both creative and media. The first part of the campaign has already broken during the International Cyber Security Week

BestMediaInfo Bureau | Delhi | December 9, 2016

In a multi-agency pitch, Span Communications has won the media and creative mandate of Indian Banks Association campaign on cyber security awareness. It has started work on the new account and the first campaign ran during the International Cyber Security Week starting November 30, 2016.

Naresh Khetrapal

Founder and CEO of Span, Naresh Khetrapal, said, “Cyber crime is growing at an alarming rate in the country and a sizable number of citizens are falling prey to cyber frauds. To build a cyber security culture, it is imperative to educate and aware the public. We, at Span, are proud to be associated with an initiative like this.”

Span Communications is also handling the digital/social media campaign of Financial Inclusion, Ministry of Finance, supported by IBA, for a period of 12 months.

The TVC:

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