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FruitBowl Digital bags digital mandate of Majhi Metro

This is the second time in a row that FruitBowl has won the digital duties of Majhi Metro Festival. This year the theme is 'My Metro My Story'

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FruitBowl Digital bags digital mandate of Majhi Metro

FruitBowl Digital bags digital mandate of Majhi Metro

This is the second time in a row that FruitBowl has won the digital duties of Majhi Metro Festival. This year the theme is 'My Metro My Story'

BestMediaInfo Bureau | Mumbai | July 20, 2016

Majhi-Metro-Festival

The Majhi Metro Festival, a yearly affair that started in 2013, aims to celebrate different forms of art. FruitBowl Digital, for the second consecutive year, has bagged the digital mandate for the festival.

The theme for this year's Majhi Metro Festival is 'My Metro My Story' where poets, photographers and painters from across the city are invited to showcase their talent. The winning entries will find their way into the permanent gallery of the world's busiest art museum -- The Metro. The judges for the event are Sampurna Chattarji, Ajay Salvi, Deepak Chawla and Pranita Kocharekar.

“Exciting times are ahead as we expand our relationship with FruitBowl Digital for the second time. FruitBowl Digital has been a tremendous support with Majhi Metro. Bringing Mumbai's one-of-its kind cultural festival added yet another bonus,” said Naresh J Sharma, Brand & Marketing Head, Reliance Mumbai Metro.

Dedeepya Reddy Dedeepya Reddy

On winning the digital mandate once again, Dedeepya Reddy, Co-Founder, FruitBowl Digital said, “It is certainly a reason for delight to win the mandate for the second time. Integrating the online with the offline is at the core of our strategy. We have an entire line up of Instameet, poetry slam, artist workshops, doodle wall along with poetry tree and other interesting things for the 21-day festival that would leave you asking for more. Things like these redefine the meaning of art and we are determined to make it a huge hit.”

By celebrating art, Mumbai Metro intends to take away boredom out of everyday commute and make local travel an optimistic and joyful experience.

Info@BestMediaInfo.com

Info@BestMediaInfo.com

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