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GEC Watch: Star Plus stays No. 1 despite maximum loss in viewership

In Week 9 of BARC ratings, most of the channels saw a fall in viewership. Among FTA channels, Zee Anmol continued to lead.

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BestMediaInfo Bureau
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GEC Watch: Star Plus widens lead margin as Colors slips to No. 3 position in U+R markets

GEC Watch: Star Plus stays No. 1 despite maximum loss in viewership

In Week 9 of BARC ratings, most of the channels saw a fall in viewership. Among FTA channels, Zee Anmol continued to lead.

BestMediaInfo Bureau | Mumbai | March 10, 2016

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Week 9 of BARC Impressions saw a fall in the ratings of Star Plus, Colors, Zee TV and Life OK. SAB TV gained marginally. DD National's Asia Cup garnered a lot of eyeballs. The India vs Pakistan match was the most viewed programmein Week 9.

According to select data shared by BARC India for Week 9 for Hindi general entertainment channels (February 27 – March 4) {HSM: NCCS All: 4+ Individuals: BARC India base – All India (U+R), Impressions (000s)}, Star Plus retained its No. 1 position with 677342 Impressions, a steep drop from last week's 768495.

Colorsremained at No. 2 with 667036 Impressions, a decline from last week's 725868.

Zee TV is at No. 3 with a gross viewership of 626362, compared to last week's 645473.

Life OK is at No. 4 with 435372 Impressions, a decline from last week's 437776.

SAB TV is at No. 5 with a gross viewership of 384177, up from last week's 363158.

FTA channels

Zee Anmol is at No. 1 with 594218 Impressions, a fall from last week's 625553.

DD National climbed to No. 2 with a gross viewership of 509504.

Sony Pal is at No. 3 with 500119 Impressions (last week 477372).

Star Utsav is at No. 4 with a viewership of 486353 Impressions (last week 492907).

Rishteycame in at No. 5 with 410192 Impressions (last week 372527).

Top 5 programmes in Hindi GECs

As per select data HSM: NCCS All: Prime Time (1800 – 2330 hrs): 4+ Individuals: BARC India base – All India (U+R), DD National's Micromax Asia Cup T20 2016 Live – Match 4 – India vs Pakistan garnered the maximum eyeballs with a viewership of 24804 Impressions.

Colors'Naagin slipped to No. 2 with an average viewership of 19564 (last week 20229).

DD National's Micromax Asia Cup T20 2016 Live – Match 7 – India vs Sri Lanka stood at No. 3 with 19501 Impressions.

DD National's Micromax Asia Cup T20 2016 Live – Match 9 – India vs UAE is at No. 4 with a gross viewership of 14985 Impressions.

Star Plus' Saath Nibhaana Saathiya is at No. 5 with an average viewership of 12148 (last week 13871).

Info@BestMediaInfo.com

Info@BestMediaInfo.com

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