Fever FM launches the 'I love Fever' promotional campaign in Chennai

Chennai residents have a chance to win close to Rs 1 lakh by being a part of the campaign, aimed at strengthening the bond between listeners and the station

BestMediaInfo Bureau | Delhi | December 1, 2015

Fever FM launched in Chennai on October 12, 2015 with the tagline, 'IdhuBollywoodin Superstar', which in essence means Fever is Bollywood's superstar.

Since the launch, Fever FM has been entertaining Chennai with the best of Bollywood hits in a fun, crisp and contemporary format. Fever FM's impressive RJ line-up and shows featuring Bollywood hits, celebrities, interviews, gossip and contests, have made it a favourite with listeners.

Now Chennai has another reason to love the city's innovative Bollywood station. Fever has launched the innovative 'I Love Fever' promotion.

All a listener has to do to participate is send the following WhatsApp message:  FEVER Full Name to 80565 91919. Fever will call the registered listeners and they have to greet with 'I Love Fever' and not a Hi or Hello. On answering a simple question the listener stands a chance to winRs 91,900. The promotion is between 8 AM and 8 PM from November 23, 2015 and will continue for a few weeks.

Harshad Jain

Harshad Jain, CEO Radio and Entertainment, HT Media, stated, “Fever FM in a very short time has forged a great bond with its listeners in Chennai. We wish to strengthen the bond and reward our listeners for tuning into Fever. 'I Love Fever' is a fantastic promotion and we are sure tens of thousands of listeners will register and many will get rewarded.”

Info@BestMediaInfo.com

Info@BestMediaInfo.com