MICA, Talentedge team up to offer virtual programme in marketing & brand management

Commencing on October 28, 2015, the four-month PG Certificate Programme includes lectures from eminent faculty and industry experts from India

BestMediaInfo Bureau | Delhi | October 15, 2015

Talentedge, a leading interactive learning solution company, has collaborated with MICA, India's premier management school for strategic marketing and communication, to offer students an industry-first PG Certificate Programme in Marketing and Brand Management.

Commencing on October 28, 2015, the four-month programme entails two hours of study on weekdays and includes lectures from eminent faculty and industry experts from India.

Commenting on the programme, Aditya Malik, CEO & MD, Talentedge, said, “With most companies in India or abroad laying emphasis on how they market their brand in the dynamic environment, our one-of-its-kind programme promises to bring a global perspective to understanding marketing and brand management in the contemporary times we live in. The collaboration with MICA gives us the assurance and credibility to offer this programme to those aspiring to hone their professional expertise in this lucrative field. With the accessibility of the programme online, students can gain valuable knowledge on brand marketing and management practices irrespective of geographical location to sharpen their skill set and build future career prospects.”

Students can have a real classroom experience in a virtual environment with seamless technology and access the live online interactive lectures at a broadband connection of 512 kbps. The fully online programme offers a user-friendly technology interface that allows active interactions with fellow students and faculty.

Participants can also request for on-demand access to the recorded sessions in case they miss the lectures. Talentedge's cloud campus will be instrumental in giving students access to programme presentations, projects, case studies, assignments and other reference material.

Graduates from a recognised university in any discipline from India and abroad as well as working professionals who aim to upgrade their industry knowledge can enroll for this programme. On successful completion of the programme, students will be awarded with a certificate from MICA.

Falguni Vasavada-Oza, Professor, MICA, commented, “At MICA, we are extremely excited to launch the PG Certificate Programme in Marketing and Brand Management and our collaboration with Talentedge. Their interactive learning technology and the way they are approaching higher education in India is certainly going to change the face of education.”

The programme is priced at Rs 50,000 plus taxes. Students can get admission by registering on the website, www.talentedge.in.

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