Kris Mediaworks bags media mandate for Peachmode.com

The win comes on the back of a multi-agency pitch. The account size is pegged at Rs 15 crore

BestMediaInfo Bureau | Mumbai | October 7, 2015

Kris Mediaworks (KMW), a full-service media planning and buying agency, has won the media mandate for Peachmode.com, an online portal for women's fashion. The win comes on the back of a multi-agency pitch. The account size is pegged at Rs 15 crore.

KMW's Mumbai office will handle 360 degree media services for Peachmode.com.

Commenting on the tie-up, Peachmode.com's owner, Anupam Tulsyan, said, “As we embark on this new journey, we need to reach out to new consumers across India. And we have great faith in KMW to help us achieve our objective.”

Commenting on the win, Krishna Suvarna, Founder and Director of KMW, said, “We are extremely delighted to be associated to Peachmode.com. With our strong experience of handling online portals, we are confident of taking the brand to greater heights.”

The creative duty for Peachmode.com is handled by Anil Bhardwaj's agency Basecamp.

Info@BestMediaInfo.com

Info@BestMediaInfo.com