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Chakrabarty will be focusing on the start-up Social Quotient, and is also in conversation with Pratap Bose for a potential collaboration
Jagadeesh Krishnamurthy | Mumbai | May 13, 2015
Samyak Chakrabarty, Chief Youth Marketer, DDB Mudra has put in his papers at the agency and is currently serving his notice period. Chakrabarty is set to focus on the start-up, Social Quotient.
Confirming the developments to BestMediaInfo, Chakrabarty informed, “Along with focusing on Social Quotient, which was launched in September 2014, I am in talks with Pratap Bose for a potential collaboration.” Refusing to reveal more about the collaboration, Chakrabarty said that it was too early to share more details.
Set with an objective to provide a connection between CSR investments and NGOs and create intellectual properties that enable positive social impact, Social Quotient has already been credited with two projects – the Green Batti Project and Operation Blackdot.
Chakrabarty had founded a youth marketing and communications firm at the age of 18, which was acquired by the DDB Mudra Group.