Preeti Gupta joins Enamor as COO

She will head all creative design strategy, operations and marketing for the leading lingerie brand

BestMediaInfo Bureau | Delhi | August 12, 2014

Preeti Gupta

Enamor India, a subsidiary of Gokaldas Pvt. Ltd., has appointed Preeti Gupta as COO. She will responsible for defining the roadmap for all creative design strategy, operations and marketing for the leading lingerie brand.

A marketing graduate from National Institute of Fashion Technology, Gupta brings a great deal of expertise in the retail space spanning across domestic brands, international brands, exports and large format retailing in both apparel and non-apparel brands.

She has a rich and varied industry experience of 15 years as category head, buying head and director licensing in renowned companies like Madhura Garments, Reliance trends and Tommy Hilfiger.

Gupta said, “I am really excited to be associated with Enamor and look forward to developing the brand with the team. As a woman and as a business head, my vision for Enamor is to make the brand India's most loved lingerie brand for the ladies across the nation, hence spreading the brand ethos of femininity, fun and fabulousness.”

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