Havas Media wins media mandate of Halonix

The company has set its eyes on providing state-of-the-art lighting solutions for home, commercial, retail and outdoor spaces. A hi-decibel multi-media campaign will be launched shortly

BestMediaInfo Bureau | Delhi | September 23, 2013

Havas Media India has won the media mandate of one of India's foremost lighting solutions providers, Halonix Technologies. A hi-decibel multi-media campaign on the account will be launched shortly.

Halonix has acquired the undisputed status of being a 'Total Lighting Solution Provider' in India. It has emerged as one of the largest manufacturers of compact fluorescent lamp (CFL), LED and Halogen lamps, suitable for commercial as well as residential establishments. The company has set its eyes on providing state-of-the-art lighting solutions for home, commercial, retail and outdoor spaces.

Rakesh Zutshi

Rakesh Zutshi, COO, Halonix Technologies, said, “Halonix has very ambitious growth plans and in Havas Media we found the agile, creative and entrepreneurial partner that we were looking for.”

Amar Wadhwa

Amar Wadhwa, Founder and Executive Director, CrystalEyes, which has been given the mandate to run marketing for Halonix Technologies, added, “Having worked with Havas Media on other clients, I have seen them bring great value to the table both in the area of planning and buying. Moreover, the hunger and passion that they exhibited for the business won them the mandate.”

Anita Nayyar

Anita Nayyar, CEO, Havas Media Group, India and South Asia, said, “It has been a good year at Havas. We have acquired a portfolio of new and interesting businesses and plan to close the quarter on the good note we began. Halonix is a company clearly on the growth path and we are happy to take them on course.”

Mohit Joshi

“The Halonix product has tremendous scope and use, the team is dynamic and I believe we are the right people to forward their plans. We look forward to a rich relationship,” added Mohit Joshi, Managing Director, Havas Media India.

Havas Media India recently won back the Bloomberg TV India business.

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