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Amar Ujala takes digital to masses with Best Deals app

Enables merchants in small towns to attract customers in their vicinity using a geo targeted ad campaign feature

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Amar Ujala takes digital to masses with Best Deals app

Amar Ujala takes digital to masses with Best Deals app

The Best Deals platform enables merchants in small towns to attract customers in their vicinity using a geo targeted ad campaign feature

BestMediaInfo Bureau | Delhi | July 23, 2013

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Hindi daily Amar Ujala has taken a step forward in expanding the digital and mobile medium to the masses by launching a Best Deals app for local merchants and customers in Agra. The Amar Ujala Best Deals platform enables merchants in small towns to attract customers in their vicinity using a geo targeted ad campaign feature.

The app empowers the local 'halwai' to clear his inventory towards the evening by updating quick deal targeting customers in the vicinity of his shop. Cinema halls can now offer progressive discounting on tickets and announce it directly to the handset of the consumers who in a 5 km radius of the cinema hall. The local sabziwalas can now offer discounts on perishable vegetables and fruits.

At the same time, http://deals.amarujala.com/ provides exceptional discounts on beauty & spa, food & beverages, electronics, clothing, accessories and much more. Customers are given a plethora of deals to choose from. Using their smartphones users can now know the discounts in their city before stepping out for shopping.

The solution has been jointly developed by Amar Ujala and Ahoy Telecom.

“There are over 100 million of smartphone users in the country and this number is growing at a pace of 10-15 per cent y-o-y. This service will be a great way of reaching out to these users providing a seamless digital contextual content 'on the move'. Youth from colleges, universities, even housewives will find it exciting to explore the Best Deals App,” said Puneet Giri, Chief Contributor of Ahoy Telecom.

Amar Ujala Best Deals App being compatible with all major operating systems is easily available on Androids, Apple Store, Blackberry, Windows, Java and is absolutely free of cost for users. Customers simply have to download the app or register on the site, choose the deal they like and simply walk in the shop chosen, to enjoy the discount.

Amar Ujala Best Deals can be accessed at http://deals.amarujala.com/ or can be downloaded straight to your smartphones as Amar Ujala Best Deals on any app store.

Info@BestMediaInfo.com



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