Hardikar returns after one year at rediff.com prior to which he was with OgilvyOne for 4 years as Mumbai Head
BestMediaInfo Bureau | Delhi | August 7, 2012
OgilvyOne India as appointed Harshad Hardikar as Senior Vice President, Ecommerce & CRM Practice. This is his second stint with Ogilvy where he returns after one year at rediff.com. At rediff.com, he was responsible for Rediffshopping. Prior to that Hardikar was with OgilvyOne for 4 years as Mumbai Head.
A postgraduate from MET IMS, Mumbai, Hardikar has over fifteen years experience in CRM/Loyalty that he garnered during his work years with Select Direct, iContract, ICICI Bank and OgilvyOne. He launched India’s first coalition loyalty programme called iMint (now Payback).
Harshad Hardikar, Senior Vice President, Ecommerce & CRM Practice, OgilvyOne India said, “I am glad to be back at OgilvyOne. We are witnessing unprecedented growth for Ecommerce and ECRM in India. Our clients are actively looking for solutions to sell online as a cost efficient revenue stream. My mandate at OgilvyOne is to lead this practice nationally and manage our clients Ecommerce/CRM needs end to end.
Kunal Jeswani, President, OgilvyOne India said, “The best service we can do for our clients is to bring in talent that can make a difference to their business. Harshad represents just that, the best available talent in CRM and Ecommerce. Someone who understands the intricacies of digital relationship marketing and can use it to demonstrate a real impact on our clients businesses.”
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