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Goafest 2012 Media Abby’s: Mindshare wins Grand Prix

This year total 29 Media Abby’s have been awarded from the 98 shortlisted entries

BestMediaInfo Bureau | Goa | April 20, 2012

Mindshare has won the Grand Prix at Media Abby’s Awards at Goafest 2012 this evening at the Zuri White Sands in South Goa. This year total 29 Media Abby’s have been awarded from the 98 shortlisted entries.

Along with a Grand Prix and a Gold, Mindshare has won total 6 awards followed by MEC with 2 Gold and a silver and a bronze. Lodestar UM has also won 6 metals including 1 Gold, 2 Silver and 3 Bronze.

Take a look at the detailed list of Media Abby’s 2012 winners:

Agency wise break-up:

Agency Grand Prix Gold Silver Bronze Total
Mindshare 1 1 2 2 6
MEC 2 1 1 4
Lodestar UM 1 2 3 6
Madison Media Infinity 1 1 1 3
Starcom Worldwide 1 1
Maxus 2 3 5
Madison Media Plus 1 1
Mediacom 1 1
DDB Mudramax 1 1
Interactive Avenues 1 1
Total 29

Complete list of awards:

Category AGENCY NAME BRAND CAPTION AWARD
CATEGORY: BEST USE OF TV MEC Reliance 3G Feeling Is Believing GOLD
Maxus Tata Sky HD Amitabh Bachchan Died Twice Because Of A House Fly! BRONZE
MEC Reliance Mobile Mera v/s Tera Network BRONZE
BEST USE OF CINEMA Starcom Worldwide Samsung Galaxy Tab Touch Cinema With Galaxy Tab1 GOLD
Maxus Google Cinema Queue Becomes History! SILVER
BEST USE OF NEWSPAPERS AND MAGAZINES Madison Media Infinity Parachute Advansed Ayurvedic Hair Oil Turning Print Into Social Media GOLD
MEC Colgate Dental Cream The Night Hammer GOLD
BEST USE OF OUTDOOR AND AMBIENT MEDIA DDB Mudramax Big Bazaar The Magic Frisk BRONZE
BEST USE OF SPECIAL EVENTS & STUNTS/LIVE ADVERTISING Mindshare Kissan Jam Kissan Jammy Art SILVER
Madison Media Infinity Cadbury Celebrations Cadbury Celebrations Airways BRONZE
BEST USE OF RADIO Maxus Askme (Infomedia) Google On Radio BRONZE
BEST USE OF INTERNET AND DIGITAL MEDIA Madison Media Plus Airtel Kyunki Har Ek ________(dash) Jarrori hota hai SILVER
MEC Reliance Mobile Ego-Search SILVER
Lodestar UM Indica Vista Vista Blogger Outreach Programme BRONZE
Mindshare Nike Cricket Bleed Blue BRONZE
BEST USE OF SPONSORSHIP Lodestar UM Amul Amul MasterChef India- 2 SILVER
Maxus Google Mobile Services (GMS) How We Converted 3000 Skeptics Per Second’ SILVER
Lodestar UM Thums Up Thums Up Hunt for the Thunder Star` BRONZE
BEST USE OF BRANDED CONTENT Mindshare Surf Excel Surf Excel Little Big Film Maker GOLD/GRAND
Madison Media Infinity Cadbury Celebrations Diwali Rishton Ki Mithaas SILVER
Lodestar UM Amul Amul MasterChef India -2 BRONZE
YOUTH MARKETING Lodestar UM Coca-Cola Coke Studio Woos India SILVER
Mindshare Axe Male Fantasy Theme Parks SILVER
Mediacom Communications Pvt. Ltd. Whisper Whisper Magic & Girl Dosti SILVER
Mindshare Kwality Wall’s Cornetto Cornetto ‘Luv Reels’ TAKE 2 BRONZE
VERTICAL MARKETING Interactive Avenues Pvt. Ltd. American Express Recommend The AMEX Experience BRONZE
Maxus ABT Associates Saathi Bachpan Ke- Second mother’s fight against Diarrhea BRONZE
PRO BONO MARKETING Lodestar UM Bombay Psychiatric Society Zindagi Se Dosti – Make Friends With Life GOLD

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