Just in
- Breaking News: Vivek Bahl appointed as Network Advisor Content for Viacom18
- Flying start to Satyamev Jayate with highest reach for any launch episode
- IPL 5 rating and reach marginally lag behind IPL 4
- GEC Watch: Star Plus reclaims top show spot as DID Little Masters slips
- Dish TV becomes free cash flow positive in Q4
- Dollar bets on ‘BigBoss’ Akshay Kumar
- Media Pro launches anti-piracy drive in Gujarat
- Meridian beefs up creative leadership
- O&M rides high at Clios, named Network of the Year
- BBC World News ‘Click’ investigates India’s technology challenges and triumphs
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Zee New Media forays into OTT segment with Ditto TV
Currently hosting 21 channels from MSM, TV Today, BBC, and ZEE, Ditto TV to offer a complete set of 50 channels shortly
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GEC Watch: Zee TV jumps to No. 3; Sony, Colors improve; Star Plus slips
Zee TV’s fiction shows score high on the back of ad break-free episodes; Filmfare Awards on Sony fetches 4.6 TVR
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DDB Mudra Group unveils its new avatar
The Indian network has adopted a new structure, brand identity, colours & architecture.
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Water is now a part of Interbrand network
The strategic branding and design consultancy of DDB Mudra Group will continue to be headed by Ashish Mishra, Chief Strategist & Head since its inception
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DDB’s TracyLocke to launch in India
The global shopper marketing agency will work in partnership with DDB Mudra Group’s MudraMax and will be headed by Pratap Bose
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DDB Group Asia Pacific to host Regional Summit in India
The summit, to be held in Mumbai from March 26 to 28, 2012, will showcase the immense wealth of experience, skill sets, global practices and unique learning of the entire DDB Asia Pacific region
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IOAA estimates OOH revenue at Rs 2,251 cr in 2011
The industry body says the outdoor industry grew by 10 per cent last year
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Wikipedia soon in Indian languages
The Wikimedia Foundation has started working closely in India to encourage Wikipedias in 25 major Indian languages
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IndusInd Bank campaign plays on responsive innovation
The three new campaigns, created by RK Swamy BBDO, feature Neetu Singh and Jimmy Shergil and follow 360-degree media approach
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Movers & Shakers moves to SAB TV
Premiering on March 12, the show takes 10.30pm slot on every Monday to Friday
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MOST VIEWED
- Dollar bets on 'BigBoss' Akshay Kumar
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- Amar Ujala engages readers on Mother's Day
- Zee TV's Dance India Dance-3 winner is Rajasmita Kar
- Zee TV launches primetime fiction show 'Phir Subah Hogi'
- Cheil WW SW Asia launches new Samsung Galaxy YDUOS TVC
- Goafest 2012 Creative Abby's: Ogilvy leads overall tally followed by Taproot
- Satyamev Jayate: What it took to make the largest marketing campaign
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