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Live It Up again with CNN-IBN

The special series is back to boost the health and wellness of Urban India

September 23, 2011:

Urban youth today lives in times of immense pressure to adjust themselves to a very fast paced city life and a lifestyle that has serious health consequences. This beckons a change and CNN-IBN’s flagship health and lifestyle show‘Living It Up’ is back to take a close look at health issues which shadow the young urban India today. Starting from September 24, ‘Living It Up’ will be aired on every Saturday at1:30 pm & 6:30 pm with repeats on Sunday at 12:30 pm & 7:30 pm.

The flagship health and lifestyle show on CNN-IBN will be a 13-episode series on growing urban health problems like cardiac diseases, diabetes, alcohol addiction, smoking, pill popping, cancer etc. that are a direct impact of the lifestyle we live in. The show aims toelucidate the youth about these diseases, their severity and how they can be avoided by following a good healthy lifestyle. The show will also offer solutions and recommendations of alternate treatments for all these ailments.

Rajdeep Sardesai, Editor-in-Chief, CNN-IBN, IBN7 and IBN-Lokmat, said, “With the changing lifestyle the urban youth is facing serious health problems. ‘Living It Up’ is an effort to educate the viewers about different issues pertaining to health and wellness so that they stay fit and healthy.”

PR@BestMediaInfo.com

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